About Richard Fitzgerald

Founder of Richy Rich Restoration Leads


Rich’s entrepreneurial journey began at the age of 19 when he relocated to Scottsdale, Arizona, to pursue new opportunities. He quickly made a name for himself as a top-ranked agent with Keller Williams AZ Realty during the challenging foreclosure crisis. Working alongside his business partner, Rich helped homeowners avoid foreclosure by specializing in short sales. From 2009 to 2013, he mastered telemarketing techniques, using list management and auto-dialers to set listing appointments with precision and efficiency.

Transition to Roofing Sales

In 2014, Rich pivoted to the roofing industry, where his sales and marketing expertise quickly made an impact. As a partner at Malybuilt Restoration in Nebraska and Illinois, he played a critical role in generating over $5 million in sales volume between 2014 and 2017. Recognizing his talent for navigating high-stakes environments, CMR Construction & Roofing recruited Rich in 2019 to address the extensive damage caused by Hurricane Irma in Florida.


Revolutionizing Roofing Sales with Data-Driven Strategies

During his tenure at CMR Construction & Roofing, Rich and his colleagues developed a groundbreaking Commercial Roof Network model targeting HOA and B2B clients. This innovative approach landed $100 million in contingencies within three years, setting a new standard for roofing sales strategies.


Rich’s success stemmed from his ability to merge technology with traditional sales tactics. By leveraging tools like auto-dialers, CRMs, and data mining, he streamlined the process of identifying high-value properties and decision-makers. This system enabled his team to set free Roof Diagnostic Reports (RDRs) and guide clients through a proven sales process with measurable results.


Founding Richy Rich Restoration Leads

In founding Richy Rich Restoration Leads, Rich aimed to replicate his success at CMR by partnering with roofing companies across the U.S. on an exclusive territory basis. His mission is to provide roofing businesses with the tools, technology, and strategies they need to thrive in a competitive market.


What Sets Richy Rich Restoration Leads Apart:

• Exclusive Partnerships: Rich collaborates with roofers on a territory basis to build long-term relationships, ensuring mutual investment in success.

• Customized Lead Generation: The company provides residential shingle leads and partners on commission for specialty and commercial roofing projects.

• Cutting-Edge Resources: Clients gain access to a team of expert phone representatives and data researchers, as well as Rich’s proven methods for leveraging CRMs, auto-dialers, and data mining to drive sales.


Rich emphasizes a commitment to sustainable growth. This isn’t about short-term gains or quick hits after a storm—it’s about building lasting success year after year.


The Vision Ahead

Richard Fitzgerald’s leadership and expertise continue to transform the roofing industry. Through Richy Rich Restoration Leads, he is empowering roofing companies to scale their businesses, generate consistent leads, and dominate their markets with innovative marketing strategies.


Whether you’re a roofer looking to expand your residential leads or break into the commercial roofing space, Rich’s proven track record and commitment to partnership make him the ideal ally for your growth.

Early Career: Real Estate Expertise


Rich’s entrepreneurial journey began at the age of 19 when he relocated to Scottsdale, Arizona, to pursue new opportunities. He quickly made a name for himself as a top-ranked agent with Keller Williams AZ Realty during the challenging foreclosure crisis. Working alongside his business partner, Rich helped homeowners avoid foreclosure by specializing in short sales. From 2009 to 2013, he mastered telemarketing techniques, using list management and auto-dialers to set listing appointments with precision and efficiency.

Transition to Roofing Sales

In 2014, Rich pivoted to the roofing industry, where his sales and marketing expertise quickly made an impact. As a partner at Malybuilt Restoration in Nebraska and Illinois, he played a critical role in generating over $5 million in sales volume between 2014 and 2017. Recognizing his talent for navigating high-stakes environments, CMR Construction & Roofing recruited Rich in 2019 to address the extensive damage caused by Hurricane Irma in Florida.



Early Career: Real Estate Expertise

Revolutionizing Roofing Sales with Data-Driven Strategies

During his tenure at CMR Construction & Roofing, Rich and his colleagues developed a groundbreaking Commercial Roof Network model targeting HOA and B2B clients. This innovative approach landed $100 million in contingencies within three years, setting a new standard for roofing sales strategies.


Rich’s success stemmed from his ability to merge technology with traditional sales tactics. By leveraging tools like auto-dialers, CRMs, and data mining, he streamlined the process of identifying high-value properties and decision-makers. This system enabled his team to set free Roof Diagnostic Reports (RDRs) and guide clients through a proven sales process with measurable results.

Founding Richy Rich Restoration Leads

In founding Richy Rich Restoration Leads, Rich aimed to replicate his success at CMR by partnering with roofing companies across the U.S. on an exclusive territory basis. His mission is to provide roofing businesses with the tools, technology, and strategies they need to thrive in a competitive market.


What Sets Richy Rich Restoration Leads Apart:

• Exclusive Partnerships: Rich collaborates with roofers on a territory basis to build long-term relationships, ensuring mutual investment in success.

• Customized Lead Generation: The company provides residential shingle leads and partners on commission for specialty and commercial roofing projects.

• Cutting-Edge Resources: Clients gain access to a team of expert phone representatives and data researchers, as well as Rich’s proven methods for leveraging CRMs, auto-dialers, and data mining to drive sales.


Rich emphasizes a commitment to sustainable growth. This isn’t about short-term gains or quick hits after a storm—it’s about building lasting success year after year.

The Vision Ahead

Richard Fitzgerald’s leadership and expertise continue to transform the roofing industry. Through Richy Rich Restoration Leads, he is empowering roofing companies to scale their businesses, generate consistent leads, and dominate their markets with innovative marketing strategies.


Whether you’re a roofer looking to expand your residential leads or break into the commercial roofing space, Rich’s proven track record and commitment to partnership make him the ideal ally for your growth.